Message from the Dean

Dear Colleagues and Friends,

Dean KaynamaI take great pleasure in sharing with you the twelfth issue of the Baltimore Business Review: A Maryland Journal. Year after year, Baltimore Business Review leverages the relative strengths of the College of Business and Economics (CBE) at Towson University and the CFA Society Baltimore to create an outstanding resource which showcases opportunities in the Baltimore and Maryland business communities and beyond.

Consistent with our vision, this issue covers a variety of topics from a diverse range of voices and perspectives, including scholars, local business practitioners and students. In this issue, we showcase how a Maryland family business continued to emphasize their values throughout the pandemic, highlighting what they have learned, and what other local businesses can take away from their experience. We discuss current trends in live music and the impact of the pandemic on the industry. You will also find an article collaboratively produced by a student and faculty member addressing the use of data analytics in the pharmaceutical industry. Further, we focus our attention on the market reaction to the announcement of tariffs on Chinese goods, as well as present a study from the Towson University Investment Group on students’ knowledge of retirement and financial planning concepts.

I would like to express my appreciation to our editors and contributors to this issue of the Baltimore Business Review. It is their generous contributions of time and effort that made this publication possible. We are delighted that you are joining us as readers, and as always, we look forward to hearing any feedback.

Best regards,
Shohreh Kaynama's signature
Shohreh A. Kaynama, Ph.D.
Dean, College of Business and Economics