Breathing is universal

Embody
Image: Embody, Erica Hansen, 2012. Description: X-Ray photo of Shodekeh’s lungs taken at Harbor Hospital.

Listen Now: Shodekeh Talifero Gives a Master Class on Breath Art

For the last few years, I’ve been exploring the possibility of something much deeper taking place at the core of my practice as a Beatboxer and Vocal Percussionist and found that breath is at the very center and foundation of what I do. This has inspired me to go deeper into how breath has been and can be used creatively beyond the functional necessity of it all, in music, dance, art, speech, meditation, and so on. So when Covid-19 emerged, and the centuries-long narrative of people of African descent living in an institutional & ideological chokehold around the world re-emerged, my practice and research of Breath Art has become a much larger focus of how I see everything around me.

by Melissa Katz ’19

Breathing is universal, but not only that, we live in a “Breath Culture” all over the planet, with each other, our environments, everywhere, and our current way of thinking, appreciating and understanding our relationship with the air that we breathe will probably never be the same. So if breath can be thought of as an artistic medium all unto itself, which is what I maintain Breath Art to be, can it also be weaponized in a way to fight back against these systems of crisis and oppression?

Before the world caught on fire, I was already experiencing a deep, personal crisis of my own, which became amplified by everything going on around the globe, but I’ve also never been more inspired and activated by the very air I breathe and the way I use it as a musical creation of expression and intention. Clearly the air that surrounds me every single day is a constant reminder and reflection that there is something much bigger than myself that I need to focus my energy on.

I don’t have a single moment or experience of air to waste. I have to strike with everything that I have inside of me, right now…

–Shodekeh, Innovator-in-Residence

About

With 34 years of personal, professional and community-based experience, Dominic “Shodekeh” Talifero continues to make musical strides as a groundbreaking and highly adept Beatboxer, Vocal Percussionist and Breath artist who pushes the boundaries of the human voice within and outside the context of Hip Hop music and culture.

Shodekeh currently serves as TU’s very first Innovator-in-Residence anchored by the College of Fine Arts & Communication, allowing him lecture, collaborate, experiment & perform within the departments of Music, Art + Design, Art History, Art Education, Dance, Communication Studies, Electronic Media + Film, Mass Communication, Theatre Arts, Arts Integration & Interdisciplinary Arts Infusion, as well as the Asian Arts & Culture Center, the Community Art Center & the Center For the Arts Galleries.

Biography  | Follow Shodekeh on Facebook  | shodekeh@gmail.com

Students in Advertising

On November 22–23, Soo Rhee, associate professor in the department of mass communication, took five AdFedTU students to the Student Advertising Career Conference sponsored by the American Advertising Federation (AAF) and Amazon Advertising. The students enjoyed invaluable moments with advertising specialists from Amazon Advertising, YouTube, The Nielsen Company, FCB, Energy BBDO, Publicis Health, Octagon,TBWA, Droga5, and many more. This trip would not have been possible if it were not a generous financial support from the Kaplan Fund.

STUDENT REFLECTION: ERICA SHOOK ’20

(from left to right) Ciara Tatem, Paulina Troncoso, Evan Fitts, Erika Shook, Brandi Bush

I went to the American Advertising Federation (AAF) Student Advertising Career Conference in New York City from November 21 to November 24, 2019. The days of the conference lasted November 22 to 23. The conference was presented by Amazon Advertising. At the event I sat in on many presentations from communications planning to data and analytics. Since taking the special topics data analytics class with Dr. Kumble, I felt like I got the chance to really understand the presentation on data and analytics. At the end of that presentation, the speaker showed a list of programs that are helpful to know before entering the field. It was awesome to see programs that we learned in class in the presentation. Also, the president of AAF made a speech explaining how he got to where he is today and his love for advertising. I learned a lot going to the presentations and learned about the large amount of advertising companies that are out there. At the end of the trip, there was a recruiter expo with about ten companies recruiting for their organizations. I talked to Energy BBDO and Droga5. I really connected with the recruiter at Droga5 and she seemed really happy to talk to me. I am going to send her a follow up email to connect with her for my future profession. Overall, this trip was exciting, full of learning and a great way to network with future employers and learn more about the field. I hope more Towson advertising students will get this opportunity in the future