Emma Chamberlain dropped out of school and changed the world of online video. Chamberlain invented the way people talk on YouTube now, particularly the way they communicate authenticity. Her editing tricks and her mannerisms are ubiquitous. There is an entire subgenre of videos that mimic her style, and a host of YouTubers who talk, or edit, just like her. The Atlantic recently noted this and declared she is “the most important YouTuber” working today.
Chamberlain edits each video she makes for between 20 and 30 hours, often at stretches of 10 or 15 hours at a time. Her goal is to be funny, to keep people watching. It’s as if the comic value of each video is inversely proportional to how little humor she experiences while making it. During her marathon editing sessions, she said, she laughs for “maybe, maybe 10 seconds max.”
Parents around the country, alarmed by the steady patter of studies around screen time, are trying to turn back time to the era before smartphones. But it’s not easy to remember what exactly things were like before smartphones. So they’re hiring professionals. A new screen-free parenting coach economy has sprung up to serve the demand. Screen consultants come into homes, schools, churches and synagogues to remind parents how people parented before.
The independent Atlantic League became the first American professional baseball league to let a computer call balls and strikes on Wednesday at its all-star game. Plate umpire Brian deBrauwere wore an earpiece connected to an iPhone in his pocket and relayed the call upon receiving it from a TrackMan computer system that uses Doppler radar.
Google employees are systematically listening to audio files recorded by Google Home smart speakers and the Google Assistant smartphone app. Throughout the world – so also in Belgium and the Netherlands – people at Google listen to these audio files to improve Google’s search engine. VRT NWS was able to listen to more than a thousand recordings. Most of these recordings were made consciously, but Google also listens to conversations that should never have been recorded, some of which contain sensitive information.
The ad reads “Dance like nobody’s paying” above a pitch that Spotify Premium is free for the first 30 days. “Dance like nobody’s paying because we aren’t,” tweeted singer/songwriter David Poe in response. “Keep in mind that it takes 380,000 streams a month on @Spotify for an artist to earn minimum wage,” wrote musician and advocate Blake Morgan. “Meanwhile, the average @Spotify employee earns $14,000 a month. Nobody’s paying? We musicians are, with our lives. #IRespectMusic” “That is simply awful,” added one fan. “Just think, the ad agency employee who came up with that tone-deaf (pun intended) foolishness is paid more than the vast majority of artists on Spotify.”
One of the most unique-looking games in years, ” Cuphead,” is getting its own Netflix show. The game is a stunner, featuring artwork pulled straight out of a 1930s-era cartoon. That’s due to it being hand-drawn across several years by a small crew. The new show is also being hand-drawn, albeit not on paper, by Netflix’s animation team. “We are not going to be animating this [ourselves] because it would never be finished,” one of the game’s developers, Chad Moldenhauer, told IGN.
It’s very interesting to witness how surveillance capitalism rolls-out. Facial recognition and CCTV are popping up here and there. When the biggest companies roll it out for efficiency, we don’t actually bat an eyelash. Walmart is also ushering in shelf-scanning and floor scrubbing robots in other stores. Meanwhile, those pesky AIs are getting into everything. So smile, you’re on candid camera. Walmart is using AI-powered cameras to prevent theft (and shrinkage) at checkout lanes.
The relationship between younger generations and businesses goes deeper than general disdain and distrust. Millennials said they start and stop relationships with companies based on the companies’ positive or negative impacts on society. For example, 42% of respondents said they have started/deepened business relationships if they perceive the company has products that positively impact the environment/society. And 38% said they stopped/lessened those relationships if a business has products/services that negatively impact the environment/society. Similarly, 36% have said that they started/deepened a relationship because of a company’s ethical behavior, and 37% said they would stop/lessen because of its ethical behavior.
Black women are among the least represented demographic in the $135 billion global gaming industry. They suffer from a double disadvantage — of race and gender. Only 1 percent of gaming industry professionals identify as African or African American, according to the latest International Game Developers Association Satisfaction Survey. Women of any race make up only 27 percent of the industry. It’s little surprise, then, that none of the world’s 20 top-earning female gamers are Black. But an emerging generation of millennial women of color is now beginning to carve out space for others like themselves. They’re building a network of support organizations that never existed before, aimed at facilitating, encouraging and training aspiring female gamers of color to reach new heights in the industry.
Arguably more troubling than the collection of student data is where that data is stored and who has access to it. As Education Week reported in May, Florida lawmakers are planning to introduce a statewide database “that would combine individuals’ educational, criminal-justice and social-service records with their social media data, then share it all with law enforcement.” Such a database is likely to reveal sensitive information like which students were bullied or harassed, because of a protected characteristic like their sexual orientation, according to Amelia Vance, who directs the Education Privacy Project. All this information, once compiled, could be exposed through data breaches , sent to child data brokers or misclassified, which could lead to outing students or wrongly identifying innocent students as threats.
The whole essence of fandom is being turned upside down. An emerging crop of streaming-native artists is finding its audience in a much more targeted and efficient way than via the traditional music marketing. Instead of blowing a huge budget on carpet bombing TV, radio, print, online artists and their teams are finding their exact audiences, focusing on relevance and engagement rather than reach and scale.
The traditional model is great at creating household brands but so much of that brand impact is wasted on the households or household members that are not interested in the artist. Niche is the new mainstream. Targeted trumps reach. But too many label marketers fear that unless they use the mass media platforms, they will not be able to build national and global scale brands. They might be right, at least in part, but this is how the future will look and new marketing disciplines and objectives are required.
Every major tech company, from Apple to Amazon to Google, is trying to create a “Netflix of gaming” service. The idea is simple: Stream high-quality games to any device, regardless of how much processing power that device has. The potential for such a service is massive, but there are major technical hurdles to overcome — from latency to bandwidth caps to slow internet speeds. The CEO in charge of Take-Two Interactive, the publisher of “Grand Theft Auto” and “NBA 2K,” spoke to those hurdles and his own skepticism with video game streaming in an interview with Business Insider earlier this month.
There are many streaming services in the world, but none of them can compare to the size and influence of Spotify. With more than one-hundred million subscribers, the Swedish based company has nearly double the audience of its closest competitor (Apple Music). The company has grown so popular, in fact, that it has become a kind of shorthand for streaming music. People say, “Do you use Spotify,” instead of, “do you subscribe to a streaming music platform?”
Spotify has revolutionized how artists make money from their music. The company pays, on average, between $0.006 and $0.0084 per song stream. A single stream is counted when the listener has played thirty-seconds of the track. If the listener finishes the song, that’s great, but it doesn’t change the amount of money the stream earns for the artist. With this in mind, it’s easy to understand why many industry experts claim Spotify has changed the sound of music. The ‘Spotify Sound,’ as it has been dubbed, refers to artists who waste no time getting to the heart of their song. The days of lengthy introductions or slow-burning tracks has been replaced by immediate choruses or other attention-grabbing tactics.
Where once archeologists excavating ancient ruins had little more than oral texts, haphazard plans, and aerial photographs to guide them, an archeological revolution has been under way over the last 15 years — and technology is almost entirely responsible. When a sprawling Mayan megalopolis was uncovered in northern Guatemala in February 2018, archeologists used a low-flying aircraft equipped with a lidar camera (light detection and ranging) that allowed researchers to see through dense jungle canopy. They located some 61,000 ancient structures hidden deep beneath the soil, then plotted them onto a virtual 3D environment. No digging necessary — and definitely no dynamite.
Chess.com is courting a wider audience by turning chess into a poker-like spectator sport. In 2017, Chess.com took over the United States Chess League, the only nationwide chess league in the country at the time. It was renamed the Professional Rapid Online Chess League (PRO Chess League) and started accepting teams and players representing cities from around the world. In its inaugural season, the league drew in 48 teams, each with 8–16 players. There were so many people ready to compete that the league had to be cut down to 32 teams the year after. As the league commissioner Greg Shahade put it, that many players was “a bit too large and chaotic.”
The UN recognises 180 currencies worldwide as legal tender, all of them issued by nation states. It does not recognise cryptocurrencies like bitcoin in this way, even if communities of enthusiasts have been treating them as a means of exchange for over a decade now. Yet the latest addition to this group, Facebook’s libra, threatens to do something that no other cryptocurrencies have come close to achieving: the state monopoly over the control and issuance of money is now under serious threat. Facebook boasts over half the world population as active monthly users: 2.2 billion on Facebook, 0.8 billion on Instagram and 0.7 billion on WhatsApp. Combined with the fact that 1.7 billion adults worldwide have no bank accounts, a project like this is the perfect petri dish in which to create a truly global currency.
As the United States begins the transition to a carbon neutral economy, it’s vital that the biggest technology companies—Apple, Google, Amazon, Facebook, and Microsoft—lead the way. The “big five” of tech command a significant portion of the economy. The International Monetary Fund estimates their collective worth at $3.5 trillion, more than the GDP of the United Kingdom. What’s more: Their products, hardware, cloud networks, and internet infrastructure touch nearly every industry and every individual. Of all the industries in the U.S., tech’s reach is perhaps the more difficult to conceptualize, but also the broadest. What happens in the technology industry today radiates out into nearly every corner of the economy. Which is why, for the Green New Deal to take root in the U.S., Big Tech needs to be involved. These major companies have both the capacity for innovation, the economic resources, and the political clout to precipitate the shifts laid out in the Green New Deal framework. Will they decide to take the lead?
Going back to the time of Leonardo da Vinci, animal flight has inspired human enquiry, and we have sought to emulate nature by building machines that attempt to fly using flapping wings. In a paper in Nature, Jafferis et al. report a key step towards the emulation of insect flight with what they claim to be the lightest insect-scale aerial vehicle so far to have achieved sustained, untethered flight. Apart from the aesthetic joy of mimicking nature, flapping-wing robots have several potential advantages over the fixed-wing drones and quadcopters (four-rotor helicopters) that have become so popular in commercial and recreational applications. Flapping wings make animals and machines highly agile and manoeuvrable — for example, bats can fly with ease through basements, caves and dense forests. Moreover, flapping wings typically move with lower tip speeds than do propellers, and are therefore quieter and inflict less damage if they come into contact with people or property.
Startups in the AR space see a bright future for bringing retail experiences into the home, but there haven’t been a ton of convincing examples of companies carrying out this vision effectively. Wannaby is using AR to help sneaker heads visualize their next purchase by letting them try on the shoes virtually. The company launched its own app Wanna Kicks earlier this year where users can “try on” high quality 3D models from Nike, Adidas, Allbirds and others. The startup just launched a partnership with Gucci this morning to help consumers try on shoes inside the luxury brand’s dedicated app.
