The media world is consolidating and there aren’t many targets left for a would-be acquirer. Amazon has spent many billions on video without much to show for it, and thinks owning a studio — and, crucially, the rights to the intellectual property the studio owns — could help it create Really Big Movies and TV Shows You Really Want To Watch. Not so much because it wants to own streaming, but because it wants you to keep coming to Amazon. MGM, meanwhile, has been trying to sell itself for years.
Source: Why Amazon is paying nearly $9 billion for MGM and James Bond