If you’ve read anything about growth marketing, you’ve probably run across the popular examples. Airbnb drove traffic to its site by building a way for its hosts to cross-post their listings on Craigslist. Dropbox grew its user base by giving existing users free storage for referrals. Hotmail expanded its reach with a footer link advertising the service in every outgoing email.
Source: With Over 200m Users & 2bn In Revenue Here’s Why Fortnite May Be The Ultimate Growth Marketing…