Google and Amazon are expanding their efforts to promote their digital assistants to a number of third-party manufacturers, as the war between the two escalates. Amazon recently removed Google products from its e-commerce platform, and Google dropped support for YouTube on Amazon’s online platforms. This is why devices they make themselves are still important, and why Google is reportedly planning to launch an overhauled store to sell its own gadgets.
Source: Google is reportedly revamping its store website as the war with Amazon escalates – Business Insider