The TU chapter of Beta Gamma Sigma was recognized as a chapter with Honors by the organization’s national headquarters last month.
Continue reading “Beta Gamma Sigma chapter receives ‘Honor’ status”
The TU chapter of Beta Gamma Sigma was recognized as a chapter with Honors by the organization’s national headquarters last month.
Continue reading “Beta Gamma Sigma chapter receives ‘Honor’ status”
Continue reading “#ENTR Fireside Chats kick off with smooth start”
We asked students in the College of Business and Economics, “What did you do over summer break?”
Their answers blew us away.
From interning at world-famous companies to traveling the world to teaching kids in Guinea about science and technology, our students have been very busy.
Continue reading “Students make most of summer with internships, travel and volunteer work”
Marketing
A team of students mentored by assistant professor of marketing Gema Vinulaes participated in the annual Google Online Marketing Challenge earlier this year and the results are in.
The annual competition is open to undergraduate and graduate students from all disciplines. Each team of three to six members is given a $250 Google AdWords budget to run an online advertising campaign for a three-week period. Campaigns are judged based on statistics, structure and implementation.
It’s a dog-eat-dog world, so the saying goes. The culture of friendly competition is spreading at CBE.
In 2014, the college welcomed its inaugural case competition in supply chain management, marketing and finance. Local business partners provide cases and act as judges as teams present their findings. The winning teams are invited to the Weinman Cup competition, a regional event hosted by Towson University.